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Arizona companies looking to cash in through Super Bowl Business Connect program

Mount Equity Group Tokyo Japan > News > Business > Arizona companies looking to cash in through Super Bowl Business Connect program

PHOENIX (3TV/CBS 5) — The parties, events and Super Bowl will flood our Arizona economy with millions of dollars. As a result, businesses are jockeying to maximize their success. Single mother Imelda Hartley says she’s ready to capitalize on the Super Bowl exposure.

Hartley owns a catering company called Happy Tamales. Right now, she rents space in a commercial kitchen but dreams of one day owning her own, with childcare to keep families close. “When we’re working 10-12 hours. We don’t get to see, hug and kiss them, and that’s what I’m trying to do. In order to do that, I need to make a lot of money,” said Hartley.

So to make a lot of money, she must sell a lot of tamales. She plans to do that during the Super Bowl. She is one of some 200 Arizona businesses the NFL and Arizona Super Bowl Host Committee selected for the Super Bowl 57 Business Connect program. The businesses are all owned by minorities, women, veterans,…

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