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Ben & Jerry’s sues parent company Unilever over sale of Israeli business

Mount Equity Group Tokyo Japan > News > Business > Ben & Jerry’s sues parent company Unilever over sale of Israeli business

According to Unilever, the industry standard for freezer temperatures in many markets stands at minus 18 degrees Celsius (around 0 degrees Fahrenheit). The temperature of freezers in the trials will be minus 12 degrees Celsius.

Chris Ratcliffe | Bloomberg | Getty Images

Ben & Jerry’s is suing parent company Unilever to stop the sale of its Israeli business to a local licensee, a move the consumer products giant said would keep the ice cream products available in Israel and its occupied territories.

Ben & Jerry’s said in a lawsuit filed in federal court in New York Tuesday that Unilever’s decision was made without the approval of its independent board, which has the primary responsibility for safeguarding the integrity of its brand’s name.

A judge on Tuesday denied Ben & Jerry’s application for a temporary restraining order but ordered Unilever to show cause by July 14 for why a preliminary injunction should not be…

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