RALEIGH, N.C. (WTVD) — With the holiday sales rush wrapped up, small businesses are recapping both the positives and drawbacks presented by 2022.
“2021 we had a record-breaking year, and that trickled into the first half of 2022. We’ve definitely seen our customers are way more comfortable (coming) back into store to shop,” said Kayla Brewer-Cheek, owner of Voda Boutique in North Hills.
Brewer-Cheek, an NC State graduate, worked for Belk before opening her store in downtown Raleigh in 2017.
“In those first two-and-a-half years I had to be really creative, had to be really nimble, and quick on my feet and resourceful. Like really resourceful. Because there were days where sales were non-existent,” she explained.
Brewer-Cheek said a move from her original location to North Hills in 2019 made a major difference, fearing possible bankruptcy if the new space didn’t open up. She said they were able to capitalize on increased traffic prior…