1. Create a website
It may seem obvious, but if you haven’t already established your online presence with a website, it’s high time you did. Without a slick and responsive website that gives a full overview of your business, services and products, countless leads will be missed. Most importantly, a website makes it easy for existing and potential customers to contact you and—if you have a storefront or consumer-facing offices—find where you are located.
2. Set up a free Google Business Profile
Getting your business to rank organically in Google search results can be a long endeavor, but there’s a shortcut that works especially well for small businesses with a local customer base: setting up a verified Google Business Profile. By completing this very quick and easy step, you can manage how your business appears on Google Maps and in Google search engine results pages (SERPs). Having a Google Business Profile not only makes…
