Discovery CEO David Zaslav told CNBC on Monday he thinks the new company created out of a merger with AT&T‘s WarnerMedia could eventually attract 400 million global streaming video subscribers.
Zaslav, a media executive with decades of experience, said the two are collectively a quarter of the way there already. He was tapped to lead the combined firm.
“We own the full ecosystem,” Zaslav said on “Squawk on the Street.” “Netflix is a great company. Disney is a great company, but we have a portfolio of content that is very diverse and broadly appealing.”
“We think it could be [up to] 400 million homes over the long-term,” added Zaslav — who, prior to Discovery, had a long tenure at NBC where he was instrumental in launching CNBC.
Asked whether such a lofty prediction was a realistic goal, Zaslav said: “There’s billions of people out there that we could reach in the market.”
Here’s a rundown of the streaming landscape:
Netflix has nearly 208 million global subscribers, according to its latest quarterly earnings release.Last week, Disney said Disney+ ended the fiscal second quarter with 103.6 million subscribers and doubled down on its plans to reach between 230 million and 260 million subscribers by 2024.Disney also reported that
