Downtown Johnson City is continuing to diversify its options for shoppers.
Connect Downtown Johnson City announced Thursday that two businesses will soon open retail marketplaces in the city’s downtown historic district thanks to a $50,000 Placemaking Grant from the Tennessee Department of Economic and Community Development.
Hometown Cottage will lease space at 117 Spring St., and The Generalist is negotiating a lease for space in another historic building downtown.
Melody Howard, the owner of Hometown Cottage, said her business will feature sophisticated items local to the region and the state at-large. That will include home decor, found collections, boutique items, gourmet treats, unique gifts and more.
Hometown Cottage will open in mid-November before Small Business Saturday. Howard said it was the…