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Highway 55 closure leads to increased business along Highway 95

Mount Equity Group Tokyo, Japan > News > Business > Highway 55 closure leads to increased business along Highway 95

With holiday travelers forced to take Highway 95, one Weiser candy store says the increased traffic has more than doubled their expected sales last Saturday.

WEISER, Idaho — The Idaho Transportation Department estimates Highway 55 will be closed for another week after a rockslide south of Cascade originally closed the highway on Nov. 18.

This has led convoys of holiday travelers onto Highway 95, which comes with no complaints from Weiser Classic Candy store owner Pat Nauman. He told KTVB on Monday that the increased traffic doubled his business’s expected sales on Saturday.

“This is always good uptick in time for us around the holidays anyway. We have a fair amount that travels from the Boise valley to come shop with us anyway,” Nauman said. “But…

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