4397.T-JPSatya Nadella, chief executive officer of Microsoft Corp., speaks during a keynote session at the Microsoft Developers Build Conference in San Francisco, California, U.S., on Wednesday, April 29, 2015.David Paul Morris | Getty Images | Bloomberg
Microsoft kicked off its annual Build conference for software developers on Tuesday by making a slew of cloud product announcements, and the company indicated that its Windows operating system will be getting better for developers, too.
Keeping developers interested in its platforms is important for Microsoft. The company needs to ensure that programmers want to choose its Azure public cloud over rivals. If developers become less interested in building and updating apps for Windows, organizations might consider moving to alternatives, which could threaten a meaningful piece of Microsoft’s business.
“Soon we will share one of the most significant updates of Windows of the past decade to unlock greater economic opportunity for developers and creators,” Microsoft CEO Satya Nadella said during his keynote at the virtual conference. “I’ve been self-hosting it over the past several months, and I’m incredibly excited about the next generation of Windows.”
He continued, “Our promise to you is this: We will create more opportunities for every Windows developer today and welcome every